26 Jul
2017

Corporate gifts Brisbane


Who doesn’t like the idea of getting something for nothing?  Corporations capitalize on this theorem all the time to maximize their marketing potential.  The expense to return potential is monumental.  Let’s face it, we all like the little gift bags we get from businesses with trinkets from lanyards to pens and post-it notes to larger more extravagant items like tickets to sporting events and catered outings.  One will always remember who went above and beyond as compared to a company with just as efficient and possibly cheaper product.  Receiving a gift, be it small or large, creates brand loyalty from employees, consumers and potentially even the competition.  All around the world companies, from the giant moguls to the shop-around-the-corner, utilize the corporate gift strategy.  That customized personal thank you for taking the time to see what that particular business has to offer that is better than everyone else.  Recruitment of employees, retention of staff, reaching out for partnerships and of course, landing new consumers are all ways these gifts are used.  In more recent times, certain companies couldn’t keep up with the larger businesses abilities to allow much larger gifts in hopes of getting the next big deal.  This led to policies being implemented that no longer allowed accepting corporate gifts for services or bribery of any sort.  This allowed the playing field to be narrowed and allowed the players to all “pitch” at their greatest potential.  Let’s take a look at how the corporate gift industry affects one part of the world, namely Brisbane, Australia.

  • Brisbane Demographics

Brisbane is the largest city in and capital of the Australian state Queensland.  Located along the banks of the Brisbane River it is a local government area (LGA) and is the largest in the nation.  The City of Brisbane being its’ largest LGA.  Approx. 3.5 million people reside in this richly historical metropolitan area.  Proximity to the waterway, foundation built on ancient European settlement and the largest presence in the region make this a hotbed for industrial and commercial businesses.  The dense white collar industry extends past the business district to up and coming suburban locations while blue-collar industries, including petroleum refining, paper milling, and metalworking tend to be located on the lower reaches of the Brisbane River and in new industrial zones on the urban fringe. This region has every opportunity for big corporate growth.  At present, the largest skyscraper in Australia is under construction.  Infinite possibilities lie in this southeastern region of Queensland.

  • Corporate Gifting

This business rich city is alive with an array of businesses producing ample supplies of corporate merchandising.  Large marketing firms and housewives with a vinyl cutter are all making a go of it in the world of corporate branding and gifting.  Due to the aforementioned business growth, there is also great competitive edge given to the company that can get the word out.  Purchasing some nice corporate gifts in Brisbane are the easiest way to get your name into the hands of the consumers.  It is much easier to get into someone’s mind if you are also present in their homes, purses, cars, and briefcases.  No item can be considered insignificant if it brings more leads, contacts, customers, investors or employees.  Every item counts.

13 Jul
2017

Things to Keep in Mind when Buying Medical Transport Chair


People who have mobility issues often require medical transport chair from moving one place to another. It is therefore essential that the chair which you purchase must be sturdy, durable and good value for money. So how do you go about buying a medical transport chair? It’s pretty simple, just keep the following things in mind.

Medical Transport chair on a transparent background

Always choose a wheel chair which is sturdy and durable

Wheels chairs should be sturdy and durable. After all it is being used for many purposes. From simple movements around the house to long hospital visits. Once you purchase a medical transport chair, there should be absolutely no compromise on quality. Think about it as an investment which would eventually pay off in the long run. A wheel chair which is top quality would last for a longer time period.

Choose a medical transport chair which is customisable

Most wheelchair these days are easily customisable. Make sure to look out for the following in any medical transport chair you purchase.

  • Easily adjustable seats to fit every person. For example if someone has a small built, the seat could automatically be adjusted to provide maximum comfort to them and vice versa I case someone is a bit on the heavier side.
  • Recline option. It can be hard having to sit upright all the time on a medical chair. We all know visits to the doctor can take their toll and spending long hours in a wheel chair can get to the best of us. Therefore the reclining feature in a medical transport chair is pretty essential and one which can add some comfort to those long tedious journeys back and forth from the hospital.

Both of these above mentioned features are essential if you want the wheel chair to be comfortable. These features can help reduce the pressure on the body and thus make it less tiresome to sit in a wheelchair.

Other features to look out for when purchasing medical transport chairs

A few other features you should be looking out for before purchasing these chairs include

  • The wheels of the chair must be made from durable rubber and should be easy to maneuver. Wheels with a complete 360 degree rotation are the best choice because they can move easily even on rough surfaces.
  • The wheel chair should also come with back and foot rests to ensure the maximum comfort for the person using them
  • Adjustable armrests which can be used even in the reclining position are added features which can provide maximum comfort.
  • Also ensure that the wheel chair is foldable and light weight. Since the person maneuvering the wheelchair should be kept in mind as well, it’s easy to transport a chair which is light weight. Plus when the chair is not in use it can be folded and put away. It’s easy transporting portable chairs in cars as well.

Looking for the perfect medical transport chair which fits the bill without burning a hole in your pockets? Look no further, make sure you check out the variety available at Australian suppliers.

7 Jul
2017

SEO Brisbane


Smart businesses know the importance of having a great online presence. When people are looking for products and services online, it always pays to have a business which is in the news as often as possible. Whether it’s through social media marketing or through SEO techniques, having your business on the web is the way to go. This applies for businesses which are strictly offline as well. You might think why you need people to look you up on the internet when you don’t have an ecommerce website. Well that is because despite being an offline business people are still going to search for you. They would like to know what kind of services you offer and what sets you apart from your competitors.

Simply think of your website as a twenty four seven operator which is always open to queries and information. That’s right, it doesn’t matter if you close your work by 7pm, having an online presence means people have an access to you no matter what time or day it is.

Plus there are many benefits of hiring SEO services. See what the experts at SEO Brisbane have to say about good SEO services.

SEO Logo with target Google and Yahoo

SEO services provide cost effective marketing strategies

Though out bound strategies like cold calling can greatly improve your business, the inbound nature of SEO can be even more effective. That’s because SEO specialists work on meta-tags, descriptions and specific keywords which actually help people actively searching for your business to find you with ease. Not only has that, but the quality traffic directed towards your website is transformed into actual business transactions instead of people accidentally landing up on your website.

This can help your business grow and improve. The best part is that you can make use of ongoing SEO services to ensure that you stay at the top of the game and move ahead of your competitors.

Increases brand awareness

With more and more people jumping on the social media band wagon and using hashtags to improve their ratings, why should you be left behind? Make sure you hire SEO services which help you with social media marketing as well. While most companies think they might be able to handle it themselves, it’s always better to let the experts do their job.

While you focus on the more important aspects of your business, SEO Brisbane can help your online presence improve on a daily basis. And not only that they come up with reports which actually show how much your business ratings have improved and which areas still need to be worked upon.

Why SEO Brisbane?

Why go for SEO services, it’s simple, you just need to have a business which excels and provides you with better revenue. Though SEO might not show immediate results, the key is consistent and well thought out marketing strategies which actually work. All you need to do is let the experts handle the digital marketing side of your business. Let the experts at SEO Brisbane provide you with smart and savvy digital marketing solutions. For more information, make sure you contact a Brisbane SEO Company; Edge Marketing – Brisbane.